Tuesday, May 5, 2020
Communication Is Basic Part Which Is Essential In Business Field
Question: Communication Is A Basic Part How Is Essential In Business Field? Answer: Introducation: Communication is a basic part which is essential in business or in any other field. The presentation to inform customers, supervisor or coworker is an informative speech which helps to inform a group of people about a certain information which is important to be discussed and understood. The listener understands the information and the main goal of the communicator is to reach towards the information and communicate accordingly. Thereby, the informative presentation is a different than persuasive presentation (Modrak, Radu and Modrak, 2014). The functions of the presentation to inform help understand the techniques that are affirmative in response. The main idea of the informative presentation is to understand the technique, issue or a topic to the audience while the functions relate to a central objective which helps to facilitate and help the audience to understand (Grigora?, D?nciulescu and Sitnikov, 2014). Sharing information is an among the process of communication which is informative and with this aspect the information is shared with the audience in response to solve certain problems or offer a response towards the problem. The listener tends to increase the understanding while the information is shared. Thereby, the presentation involves the familiarity of the topic and grasp knowledge regarding the presentation with an illustration of ideas. Change in perception takes place when the informative presentation has a range of factors that make sense with the knowledge and experiences. Listeners undergo the change w hile they even gain skills by listening to the presentation. For example, a group of customers is given a speech for product specifications and explaining about the use of the product, this is an informative presentation which gives knowledge to the group (de Figueiredo, 2014). Creating an informative presentation The informative presentation is generally a business request which is verbal, written or visual, while it shares information with the audience. A specific information is shared with a specific audience in order to gain specific goals (Morrison and Milliken, 2000). Whereas creating an informative presentation is to explain about a particular topic which helps to demonstrate and understand the customers. The presentation is carried out in order to gather information such as an introduction to the topic, the main information that has to be discussed and the conclusion so that an action plan can be taken with the help of the presentation (Buzzanell, 2000). An example of informative speech of Tesla helps to understand how informative speech is created and prepared. Title: Tesla, the future cars Specific purpose: The audience will have a specific information that helps to overview the detailed regarding the electric car. Central idea: Tesla is widely producing electric cars and is the environment-friendly cars. The company has a potential in becoming a leader in the electric car. The idea is to protect the environment because the poisonous gas that is emitted may increase the pollution while using petroleum products. The vision of Tesla: Elon Musk is the founder of and the CEO of Tesla. He is also the founder of SpaceX which is among the few operational private space ventures. He then found the solar city, which is a project offering the solar energy for the purpose of domestic use. The aim is not only to contribute to automobile industry but to protect the environment so build up an electric car which would protect the environment from various poisonous gas. Cars with good designs and with good shapes would be loved by the audience while protecting the environment using the solar energy. Prediction of electric cars: The statement is bold when Elon Musk has majorly predicted that in next 30 years, the cars would be fully electric. This is indeed an important remark that should be considered as it is important that more energy efficient cars are in need which will help the environment and change the environment into the global warming concept (Arman, Wikstrm and Dellve, 2013). Conclusion: the speech given by Tesla seems to be an important project which includes the models of the car and the electric cars that are environment friendly in nature. The cars are expensive, but the price would reduce in the near future with the affordability and environment friendliness approach. (Refer to the below link https://www.youtube.com/watch?v=Qg7SUB1ILBA So, the first part of the speech is effective. While considering the thought that can be given in energy efficient electric cars, there needs to be an inclusion of government that would help to improve and help Tesla to be in the market and help the public in order to give them electric cars with the use of solar energy. Principles of persuasion Persuasion is an attitude and ability which helps to change the attitude and motivates the customers or audience to change the perception. The principles of persuasion are effective and powerful. They are reciprocity, authority, scarcity, consensus, commitment and consistency and liking. These are effective principles of persuasion, whereas they are universally adopted in context to the environment (Ahmed, Shields, White and Wilbert, 2010). It helps a person to recognise when the principles should be used and operated which allows to maximise the sales potential. The principle of consensus is an essential principle with the disciplines regarding the experience of the first person and the use of a certain product or service which helped to demonstrate the users to effectively help as a powerful tool in the purchase decision (Seeger, Sellnow and Ulmer, 2012). The principle of consensus often works as such people are likely, to purchase the product which has given them value satisfaction and effective use has been observed with the purchase. There is a tendency of customers to follow surrounding groups or peers and take purchase decisions accordingly. When a buyer says that the information shared by the company in response to the product is true and the product is effective, the potential customers and the targeted customers would tend to buy things with the particular feedback given by the other customers. This is the principle of persuasion. Functions of the presentation to persuade The functions of the presentation to persuade include to stimulate, call to action, convince, develop tolerance and increase consideration. While the functions of presentation have a major goal for consumers and business partners who are the audience because persuasion takes place with the influence of information which is given. The most challenging and difficult among deterrence and discontinuance is the act of deterrence. While the audience already is not using the product which is harmful or may have a negative influence, the act of stopping the audience to buy those products which may affect the behaviour is difficult. Accordingly, discontinuance is about giving an advice of discontinue the product and spreading awareness of what is right and what seems to be wrong for the behaviour. Deterrence is stopping customers to not use the product although they are not using but giving them an idea about how it may affect the behaviour. For example, stopping people not to use drugs although they are not using, but it is challenging because a person who wants to use and try a new product will not be convinced until and unless he has tried. Persuasion might not always be used in an ethical manner. The reason behind to the ethical consideration is that persuasion helps to bring change so it can be even in negative or a positive way, the idea of change is implemented while speaking to persuade. It can create bias, coercion or manipulation at times. An elevator speech is an activity that is aimed to spread awareness of the product in a short time period The term Elevator Speech was coined from the concept of being able to pitch an investor regarding the respective product or business during the duration of an elevator trip. An example for elevator speech is the winner of MCB 2017 giving an introduction about herself. Winner Molly Kamper gives a brief idea about the objectives and what she wants to achieve in life. The strengths of the elevator speech consist of the level of confidence that is seen in the video while giving a speech. While nonverbal communication is a type of communication that does not make a great difference in understanding in communication. The communication which is not verbal can be even understood (Smarandache and Vl?du?escu, 2014). (Refer to the below link) https://mcb.unco.edu/students/networking-night/examples-MCB-Pitch-Contest.aspx Types of nonverbal communication Time is money as it is said and in a real sense, it is the most important factor that can be considered as one of the important element which shapes the communication better in the information age. Time majorly influences the normative expectations of one culture and states the difference. Some communities are known as time oriented communities because of the perfection and the schedule they follow. Example, Germany is a time oriented country, where the departure and arrival of railways are so perfect that it works as per the schedule. This reveals that there is a high-value consideration about time in social context, whereas the elements are considered with the social status and the power. While communicating with the audience, time should be a significant factor that shall be considered, if the audience is waiting for the speech, the respect which is associated is not earned. This is a clear example that audience should not be kept awaited as they will not be willing to listen if i t turns to be negatively communicated (Robertson, 2005). Therefore time factor is a crucial element that should be considered to grab the attention of the audience. Nonverbal strategies for success There are certain underlying assumptions regarding the impact of nonverbal communication. The three way to examine the assumptions for non-verbal communication is watch the reactions, enrol as an observer and focus on a specific type of nonverbal communication. While watching the reactions, a field research is important for an observer to observe the market and communicate with the people. Enrolling as an observer is an explicit way where most of the business communication involves teams and groups. Gestures while giving a speech are noticed and this may benefit from the nonverbal communication (Bell and Martin, 2012). While focusing on eyer contact, as a specific type of nonverbal communication does work in the business context. Making an eye contact with the business partners or the audience will help to learn how communication works on a different basis. Social penetration theory Self-disclosure is important in business operations and this seems that the principles of self-disclosure work with the professional self. The principles of self-disclosure consist the information about the self that reveals a communication (Kliem, 2007). The self-disclosure process is about moving small steps, moving from impersonal to intimate information, being reciprocal, trust and it even involves risk. These are highly accepted by the audience and a major way to look towards the social penetration theory involves the self-disclosure concept. For example, in a business, a person enters the office and is noticed by without any communication with the help of gestures or the clothes that a person is wearing. This means a well-suited man is recognised by the way he grooms himself. These are small steps that should be considered (Danciulescu and Colhon, 2014). The interpersonal acts would be a negative impact if a person misbehaves even at non-working hours. The major goal is to be m oved towards intimate information and not consider the interpersonal information on social media. These are some examples that might help to get an awareness about being in the more decent manner a person can be in the business which is as such a formal act of considering the self-disclosure (Negrea, 2014). Avoidance is the strategy which is effective in the business because there are business matters that can be solved while it helps to solve the problem or leaving the room may help to manage the conflict. At the same time, it may sometimes increase the cost of solution, but indirect strategies may work better in the first place (Dasgupta, Suar and Singh, 2012). As a manager in a company, managing workers is a duty and responsibility. Theory Z can be considered because this is a combination of the elements that draws the job rotation and loyalty along with the company (Klimova and Semradova, 2012). A high level of reinforcement is needed for workers that help to emphasise the business. Workers would work accordingly as the support of manager helps them to work with excellence and this features the management theories with assumptions. Supporting workers, communication and employee engagement activities can be done to motivate workers. References Ahmed Z., Shields F., White R. and Wilbert J., (2010), Managerial communication: the link between frontline leadership and organisational performance, Journal of Organizational Culture, Communications Conflict, 14(1). Arman R., Wikstrm E. and Dellve L., (2013), Managerial communication practices. Health care managers everyday structuration, Scandinavian Journal of Public Administration, 16(2). Bell R.L. and Martin J.S., (2012), The Relevance of Scientific Management and Equity Theory in Everyday Managerial Communication Situations, Journal of Management Policy Practice, 13(3), 42-89 Buzzanell P.M. 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